I want to set the stage as these are all Women in their Midlife who own businesses or work in a position that is requiring them to use social platforms more in their day to day business and they are all afraid of the platform. These women are introverts, they are extroverts, they are you, they are me, they speak with people all day and are masters at what they do.  They are all afraid of being vulnerable and making a mistake.

Let me assure you, that there is nothing to be fearful of with Instagram. The fear comes from how we feel others will perceive us, the vulnerability.  I’ve been there, and I am still there in some respects. Some women feel confident in filming a video of themselves and uploading it into a story or a reel. Others, stop and re-record ten times.  Again, I’ve been there! 

Here is the secret, the community of people that follow you on Instagram are NOT looking at your pimple, or the dark circles that you think are under your eyes, or the fact that you haven’t washed your hair in 4 days. They are not checking that you’re recording this in your car, the color of the paint on the wall or that you have racks of clothing to be steamed, or boxes of merchandise to stock the floor. 

They are following you to hear your story. To engage with your message. To become a superfan.

What if? What if you Fall? What if you fail? How about flipping that thought on its head and asking yourself, 𝕎𝕙𝕒𝕥 𝕚𝕗 𝕀 𝕗𝕝𝕪?⁠ I love that quote from poet Erin Hanson.

Being fearful of something is totally natural, its just how you rally behind the fear. Do you let it stop you from taking the chance? The uncertainty that you’re going to mess up, if you do, own it and move on. We’re all human. No one is perfect.  When you start to utilize Instagram or Facebook, your community is out there to support YOU and YOUR MESSAGE.  Some will sit back and consume others will lift you up. That is truly when the magic happens. Your ideal customer wants to know the stories behind the brand.  They want to know you as a person. Once they do, they develop a trust that you can provide them with the information that they need to make great strides to develop better systems to reach their goals. 

When thinking about using social media all you need to do is show up and start to practice. Just like with anything, practice is going to make you better and more confident in the skill that you are looking to learn. 

So many of you ask me about learning more about how to use Instagram and Canva, that I realized, I can't make more of myself, but I CAN make time to teach more than one person at a time, and thus, 𝕋𝕙𝕚𝕟𝕜 𝕃𝕚𝕜𝕖 𝕀𝕟𝕤𝕥𝕒𝕘𝕣𝕒𝕞 group coaching and course work were created. Let me help you to fly, come join me on March 9th for our next group.