SHE.E.O Wednesday - Branding & Logo Design with Jill Lawlor
Amy Alexander • November 15, 2023
How to Develop an Impactful Brand Strategy, with Brand Identity Designer, Jill Lawlor
Recap of the SH.E.O Wednesday Instagram Live with
Jill Lawlor
I had the pleasure of being joined by branding graphic designer Jill Lawlor this week for the first ever SH.E.O. Wednesday on Instagram Live. Jill shared invaluable insights on creating strong brand identities for small businesses.
We covered topics including:
- Tips for rebranding your business
- The impact of branding on business success
- How to choose cohesive colors, fonts, and designs
Jill emphasized the importance of branding in communicating what makes your business unique and connecting emotionally with your audience.
A few of my biggest takeaways:
- Focus your branding on what makes you stand out, not fit in. Be bold!
- Consistent visuals are key - make sure your logo, colors, and fonts align.
- Don't be afraid to rebrand as your business evolves.
If you missed this info-packed session, be sure to click HERE to watch the replay on Instagram!
Don't just read the recap, watch the video. I know you'll find Jill's branding expertise incredibly valuable.
Stay tuned for future SH.E.O. Episodes on Wednesdays Live where we'll be diving into more small biz tips and strategies from my closest contacts and clients. Have a topic you want covered? Let me know in the comments!
Connect with Jill Lawlor
@jilllawlorcreative
Lincolnshire, IL | Chicago's North Shore
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