I had the pleasure of being joined by workflow expert, Ronna Belinky for the 3nd installment of SHE.E.O. Wednesday. This episode is the first in the new video format living on YouTube with shorter reels on Instagram.  Ronna shared valuable insights on how creating workflow processes can provide immense value for business owners. Ronna, made a strong case for midlife female entrepreneurs to invest in professional processes for their business.

She revealed how workflows help you:

• Create efficient processes once that you can reuse, instead of reinventing the wheel each time.
• For recurring projects, just change the date and your task list auto-calculates.
• Help you work smarter, not harder by planning ahead to save time later. Focus energy on your most important goals instead of constant planning.
• Bring structure and pacing so you know what tasks need to be done today vs later. This reduces the stress of feeling everything is urgent.
• Streamline communication if you have a team by limiting back-and-forth emails. Everyone can see task status in the shared workflow.

As a small business owner, we often overlook those tasks that are repeatable.  SHE.E.O is a perfect example! Ronna and I could create a workflow for the steps needed to produce this segment each month. Starting from securing a guest to writing this blog post and everything in between.

The discussion also captured conversations around:

• How workflows can serve as "digital binders" that document processes, tasks, and how to do key jobs in your business. Great for training others or handing off tasks.
• The custom workflows are simple to build and user-friendly compared to more complex project management platforms that have a steeper learning curve.
• Ronna's collaborative process starts with assessing your needs and pain points. She then co-creates the workflow with you tailored to your business.
• Workflows bring structure that takes the stress out of your day. You know exactly what needs to be done and when instead of relying on your memory.

Don't just read the recap, watch the video below. I know you'll find Ronna's workflow expertise incredibly valuable.

Stay tuned for future SHE.E.O. Episodes on Wednesdays where we'll be diving into more small biz tips and strategies from my closest contacts and clients. Have a topic you want covered? Let me know in the comments!

Connect with Ronna Belinky

@workflowsbyronna

Buffalo Grove, IL | Chicago's North Shore